Privacy and Cookie Policy

Privacy Policy

Last Updated: June 11, 2025

Introduction

Welcome to Label Cropping Tool ("we," "our," or "us"), a product by AUM TechnoLabs. We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Chrome extension and related services.

Please read this policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access or use the extension. We may update this policy from time to time by updating this page — you should check back periodically to ensure you are happy with any changes.

Information We Collect

Personal Information

When you sign in using Google OAuth, we collect:

  • Email address
  • Full name
  • Google profile picture
  • Google user ID

Usage Information

We automatically collect certain information when you use our extension:

  • Login timestamps and frequency
  • Number of labels processed
  • Settings and preferences
  • Browser type and version
  • IP address (for security purposes)
  • Error logs and diagnostic information

Flipkart Seller Information

When you link your Flipkart seller accounts, we collect:

  • Seller ID and business name
  • Processing activity and label metadata (not the actual label content)
  • Location and delivery vendor preferences

Information Collected via Cookies & Tracking Technologies

We and our third-party partners (including Google) use cookies, web beacons, pixel tags, and similar tracking technologies to collect information about your browsing behavior, interactions, and device. This includes:

  • Pages visited and time spent on the website
  • Referring URLs and traffic sources
  • Device type, operating system, and browser settings
  • Geographic location (country/city level)
  • Ad interaction data (clicks, impressions, conversions)

How We Use Your Information

We use the information we collect for the following purposes:

  • Service Delivery: To provide, operate, and maintain our extension functionality
  • User Authentication: To verify your identity and provide secure access
  • User Experience: To personalize your experience and remember your preferences
  • Analytics: To understand usage patterns and improve our service (via Google Analytics)
  • Advertising: To measure and optimize ad campaigns (via Google Ads & remarketing)
  • Tag Management: To manage tracking scripts efficiently (via Google Tag Manager)
  • Security: To detect, prevent, and address security issues and fraudulent activities
  • Communication: To send you technical notices, updates, and support messages
  • Legal Compliance: To comply with applicable laws and regulations
  • Internal Records: For internal record keeping and business analytics

How We Use Cookies

A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual and tailor their operations to your needs.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to user needs. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Google Services & Third-Party Cookies

Our website uses the following Google services, each of which may set their own cookies and collect data subject to Google's Privacy Policy (policies.google.com/privacy):

  • Google Analytics: Collects anonymised data on how visitors use our website (pages visited, session duration, traffic sources). This data is used to improve user experience and content. You can opt out via the Google Analytics Opt-out Browser Add-on.
  • Google Ads (formerly Google AdWords): We use Google Ads to advertise our extension across the web. Conversion tracking cookies help us understand which ad clicks lead to sign-ups or purchases. Remarketing cookies may show our ads to previous visitors of our site.
  • Google Tag Manager (GTM): Used to manage and deploy marketing and analytics tags on our website. GTM itself does not collect personal data, but the tags it deploys may do so.

You can manage your Google ad personalization preferences at adssettings.google.com.

List of Cookies We Collect

The table below lists the cookies we collect and what information they store.

Cookie Name Cookie Description
_ga, _gid, _gatGoogle Analytics cookies used to distinguish users and throttle request rates.
_gcl_auGoogle Ads conversion tracking cookie used to store and track conversions.
_gac_*Google Ads campaign information associated with a user.
IDEGoogle DoubleClick cookie used for ad targeting and measuring effectiveness.
NID, DSIDGoogle cookies used to store user preferences and serve targeted ads.
FORM_KEYStores a randomly generated key used to prevent forged requests.
PHPSESSIDYour session ID on the server.
USER_ALLOWED_SAVE_COOKIEIndicates whether a customer has allowed the use of cookies.
MAGE-CACHE-SESSIDFacilitates caching of content on the browser to make pages load faster.
MAGE-CACHE-STORAGEFacilitates caching of content on the browser to make pages load faster.
MAGE-CACHE-TIMEOUTFacilitates caching of content on the browser to make pages load faster.
PRIVATE_CONTENT_VERSIONFacilitates caching of content on the browser to make pages load faster.
X-MAGENTO-VARYFacilitates caching of content on the server to make pages load faster.
SECTION-DATA-IDSFacilitates caching of content on the browser to make pages load faster.
MAGE-TRANSLATION-STORAGEFacilitates translation of content to other languages.

Data Storage and Security

We implement industry-standard security measures to protect your personal information:

  • Data is encrypted in transit using HTTPS/SSL
  • Passwords are hashed using secure algorithms
  • Access to user data is restricted to authorized personnel only
  • Regular security audits and monitoring
  • IP blacklisting to prevent unauthorized access

While we strive to protect your personal information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

Data Sharing and Disclosure

We do not sell, distribute, or lease your personal information to third parties unless we have your permission or are required by law to do so. We use collected data only for internal analytics, product improvements, and to ensure the extension works with the best possible user experience.

We may share information in the following limited circumstances:

  • Google Services: Anonymised/aggregated data is shared with Google Analytics, Google Ads, and GTM as described above, subject to Google's data processing terms.
  • Legal Requirements: When required by law, court order, or government authority.
  • Protection of Rights: To protect our rights, privacy, safety, or property, and that of our users.

Links to Other Websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, we do not have any control over that other website. We cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites. You should exercise caution and look at the privacy statement applicable to the website in question.

Your Privacy Rights

You have the following rights regarding your personal information:

  • Access: Request access to the personal information we hold about you
  • Correction: Request correction of inaccurate or incomplete data
  • Deletion: Request deletion of your personal information
  • Data Portability: Request a copy of your data in a structured, machine-readable format
  • Withdraw Consent: Withdraw consent for data processing at any time
  • Opt-Out of Marketing: Opt out of marketing or promotional communications at any time
  • Opt-Out of Ad Personalization: Manage your Google ad preferences at adssettings.google.com

To exercise any of these rights, please contact us at [email protected].

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When you delete your account, we will delete or anonymize your personal information within 30 days, except where we are required to retain it for legal or security purposes.

Third-Party Services

Our extension integrates with the following third-party services:

  • Google OAuth: For authentication. Google's privacy policy applies to data shared with Google.
  • Google Analytics: For website usage analytics. Data is anonymised and governed by Google's terms.
  • Google Ads: For advertising and conversion tracking. Subject to Google's advertising policies.
  • Google Tag Manager: For managing tracking scripts on our website.
  • Razorpay: For payment processing. Razorpay's privacy policy governs any financial data you share during checkout.
  • Flipkart Seller Hub: Our extension operates within Flipkart's platform. Flipkart's terms and privacy policy apply to your use of their services.

We are not responsible for the privacy practices of these third-party services and encourage you to review their respective privacy policies.

Marketplace Responsibility Notice

Your use of Flipkart or any other marketplace through this extension is at your own responsibility. You remain responsible for complying with all marketplace rules, terms, and policies.

We do not control marketplace enforcement actions and are not responsible for warnings, restrictions, suspensions, or account-level actions imposed by any marketplace platform.

Support Scope and Timelines

For privacy or technical concerns, please contact us via email only at [email protected].

  • Typical first response target: within 48 hours.
  • Issue resolution may take up to 7 days depending on complexity and public holidays.
  • Instant phone/call support is not available.

Children's Privacy

Our extension is not intended for use by children under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. Your continued use of the extension after any modifications indicates your acceptance of the updated Privacy Policy.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

AUM TechnoLabs

✉️ [email protected]

Your Consent

By using our extension, you consent to this Privacy Policy, our Terms of Service, and our Payments & Refunds Policy. If you do not agree, please discontinue use of our extension.